It is for pair.
http://www.hifivision.com/diy/19688-best-ever-deal-loudspeaker-kits-36.html#post289008
Check this post, confirmed cost for the pair only.
http://www.hifivision.com/diy/19688-best-ever-deal-loudspeaker-kits-36.html#post289008
Check this post, confirmed cost for the pair only.