Measurements are only required for initial guidance and possibly post purchase nit-picking.
Over the past few months on the forum, I have made some friends and either invited them home or gone to their home.
Each time one or more elements in the chain (at my place or fellow FMs place) was replaced and the chain sounded slightly different or vastly different.
The last experiment was with Hegel DAC, Rega IA used as pre, my power amps and Harbeths.
Frankly, it sounded horrible. Adele's "Hello" sounded like she was desperately in need of a throat lozenge.
Now I am sure that each of the element in the chain has been measured by the company and independent 3rd parties and nothing alarming was found.
I know for a fact that my power amp's graph is pretty flat across the frequency range (3rd party validation).
But for some bizarre reason, it just did not fit into the above chain + room. The same amps sound great in my chain + room.
Other elements in my chain have respectable measurements too (I have checked 3rd party sites that have published them).
So content/system/room synergy is paramount. If synergy is lacking, then you get a situation similar to what I posted here earlier:
http://www.hifivision.com/av-lounge...audio-equipment-performance-4.html#post685398
All things being fairly normalized, including cost (can't really say equal here), in my personal opinion:
It is easier to live with a good sounding system with not so convincing measurements than the other way around.
A good sounding system (to one's ears) with good measurements is a great system at its price point.
If one can put this together, the system will stay with you a long time.
I think I am almost there or my expectation is very low

None of the elements in my system have been bought solely on objective or subjective basis.
Here is a link to my stuff (earlier in this very thread; some of the buy decisions are actually not very logical; but then it works for me)
http://www.hifivision.com/av-lounge...audio-equipment-performance-3.html#post684599
Cheers,
Raghu